---
title: Stay Fresh Blog | Thermo King News
description: Get the latest on refrigerated transport and cold chain logistics with Thermo King's Stay Fresh blog. Explore trends, tips, and industry news.
---
- [English](https://www.thermokingnews.com/tk-stayfresh-blog)
- [Français](https://www.thermokingnews.com/fr/tk-stayfresh-blog)
- [Italiano](https://www.thermokingnews.com/it/tk-stayfresh-blog)
- [Español](https://www.thermokingnews.com/es/tk-stayfresh-blog)
- [Pусский](https://www.thermokingnews.com/ru/tk-stayfresh-blog)
[](https://www.thermokingnews.com/tk-stayfresh-blog)
# TK Stay Fresh blog
Market stories
[ 27 Sep 2024 InnoTrans 2024 – boosting efficiency with collaboration Dealer inspiration, HVAC Solutions, Innovation](https://www.thermokingnews.com/tk-stayfresh-blog/innotrans-2024) [ 26 Sep 2024 The E-Series expands: all-new, all-electric TRUs for vans and trucks Electrification, Campaigns, Innovation](https://www.thermokingnews.com/tk-stayfresh-blog/introducing-e-serie-for-vans-and-large-trucks) [ 26 Sep 2024 That was IAA 2024: where the E-Zone just got bigger Electrification, Campaigns, Innovation](https://www.thermokingnews.com/tk-stayfresh-blog/this-was-iaa-2024-the-ezone) [ 6 Jun 2024 Introducing Max Your Cool: a new approach to selling aftermarket services and solutions Service Excellence, Sales, Marketing](https://www.thermokingnews.com/tk-stayfresh-blog/introducing-max-your-cool) [ 6 Jun 2024 Taking our aftermarket story to the max: the narrative behind Max Your Cool Service Excellence, Campaigns, Sales, Marketing](https://www.thermokingnews.com/tk-stayfresh-blog/the-strategy-behind-max-your-cool) [ 18 Mar 2024 Thermo King Brand Center: How to get the most out of your marketing campaign Dealers, Best practices, Sales support, Brand Center, Marketing](https://www.thermokingnews.com/tk-stayfresh-blog/tk-brand-center-faq) [ 18 Mar 2024 How clever marketing can heat up your sales Sales, Marketing, Cold Storage Solutions](https://www.thermokingnews.com/tk-stayfresh-blog/boost-your-sales-with-strong-marketing-tactics) [ 18 Mar 2024 Behind the campaign: a look at Thermo King’s story strategy Events, Products, Campaigns, Sales](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-story-strategy) [ 15 Mar 2024 Did you like 2023? Here’s how to get even more out of 2024! Sales support, Events, Products, Innovation](https://www.thermokingnews.com/tk-stayfresh-blog/are-you-ready-for-2024) [ 28 Dec 2023 Solutrans 2023: Welcome to the E-zone Events, Solutrans, Thermo King Europe, dealership](https://www.thermokingnews.com/tk-stayfresh-blog/this-was-solutrans-2023-0) [ 26 Dec 2023 Boost your Advancer sales: every tool at your disposal Advancer, Thermo King Europe, dealership](https://www.thermokingnews.com/tk-stayfresh-blog/boost-your-advancer-sales-0) [ 27 Jun 2023 5 reasons your website might be losing its cool Thermo King, Dealer Network, webdesign](https://www.thermokingnews.com/tk-stayfresh-blog/5-reasons-your-website-might-be-losing-its-cool) [ 27 Jun 2023 TK apps: insight at your fingertips](https://www.thermokingnews.com/tk-stayfresh-blog/tk-apps-insight-at-your-fingertips) [ 27 Jun 2023 A helping hand for social media! Thermo King Europe, social media, dealership](https://www.thermokingnews.com/tk-stayfresh-blog/a-helping-hand-for-social-media) [ 30 Apr 2022 The new InfoCentral – all the insight you could want, all in one place Marketing matters, InfoCentral, iService, Thermo King Europe, User Interface, Dealer Network](https://www.thermokingnews.com/tk-stayfresh-blog/the-new-infocentral-all-the-insight-you-could-want-all-in-one-place) [ 29 Apr 2022 The updated Brand Center – putting our reputation to work Marketing matters, InfoCentral, Thermo King Europe, User Interface, Dealer Network, Brand Center](https://www.thermokingnews.com/tk-stayfresh-blog/the-updated-brand-center-putting-our-reputation-to-work) [ 27 Apr 2022 Advancer Fuel Saving Promise wins a Challenge Possible Award Marketing matters, Sustainability, Advancer, AdvancerFuelSavingsPromise, Thermo King Europe, ChallengePossible](https://www.thermokingnews.com/tk-stayfresh-blog/a-testament-to-thermo-kings-push-towards-sustainability-advancer-fuel-saving-promise-wins-a-challenge-possible-award) [ 23 Dec 2021 ThermoTech: New sustainable technologies for the future of refrigerated transport Marketing matters, Advancer, AxlePower, Solutrans, RefrigeratedTransport](https://www.thermokingnews.com/tk-stayfresh-blog/thermotech-new-sustainable-technologies-for-the-future-of-refrigerated-transport) [ 23 Dec 2021 AxlePower: 100% electric refrigeration, powered by the road. Marketing matters, Advancer, AxlePower, Solutrans, RefrigeratedTransport, Powered By The Road](https://www.thermokingnews.com/tk-stayfresh-blog/axlepower-100-electric-refrigeration-powered-by-the-road) [ 23 Dec 2021 FRIGOBLOCK launches new website Marketing matters, ColdChain, RefrigeratedTransport, FK2, Frigoblock, StayFresh](https://www.thermokingnews.com/tk-stayfresh-blog/frigoblock-launch-new-website) [ 2 Oct 2021 HVAC CO2 sensors for buses: optimizing passenger comfort Marketing matters, HVAC Solutions](https://www.thermokingnews.com/tk-stayfresh-blog/hvac-co2-sensors-for-buses-optimizing-passenger-comfort) [ 1 Oct 2021 ThermoKare revamped: sell peace of mind to your customers Marketing matters, Transport Refrigeration, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/thermokare-revamped-sell-peace-of-mind-to-your-customers) [ 22 Jun 2021 A-500 Whisper Pro: Let your customers enter the city at night Sales support, Sustainability, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/a-500-whisper-pro-let-your-customers-enter-the-city-at-night) [ 21 Jun 2021 V-1000: A revolution in large truck refrigeration technology Sales support, Transport Refrigeration](https://www.thermokingnews.com/tk-stayfresh-blog/v-1000.-a-revolution-in-large-truck-refrigeration-technology) [ 21 Apr 2021 Pharma Toolbox: ensuring vaccine integrity every step of the way Services, Thermo King PharmaSolutions](https://www.thermokingnews.com/tk-stayfresh-blog/pharma-toolbox-ensuring-vaccine-integrity-every-step-of-the-way) [ 20 Apr 2021 Your guide for writing better social media posts Best practices, Sales support](https://www.thermokingnews.com/tk-stayfresh-blog/your-guide-for-writing-better-social-media-posts) [ 19 Apr 2021 TK SmartSaver: calculate your customers’ fuel savings Sales support, Tools, Services](https://www.thermokingnews.com/tk-stayfresh-blog/tk-smartsaver-calculate-your-customers-fuel-savings) [ 15 Feb 2021 “Nearly 100% of our dealers signed up for our 100% Digital DPC!” Marketing matters, Events, DPC](https://www.thermokingnews.com/tk-stayfresh-blog/successful-virtual-dpc) [ 14 Feb 2021 Selling Advancer? Easy with these top sales tools at your disposal Best practices, Marketing matters, Sales support, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/selling-advancer-easy-with-these-top-sales-tools-at-your-disposal) [ 13 Feb 2021 Discover our upgraded image library Marketing matters, Sales support, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/discover-our-upgraded-image-library) [ 10 Nov 2020 Augmented Reality brings Advancer to life during the Dealer Days at Thermo King Costa Eugenio Dealers, Marketing matters, Sustainability, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/augmented-reality-brings-advancer-to-life-during-the-dealer-days-at-thermo-king-costa-eugenio) [ 16 Jul 2020 Advancer & the iconic A: a peek behind the scenes Marketing matters, Transport Refrigeration, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/advancer-the-iconic-a-a-peek-behind-the-scenes) [ 15 Jul 2020 How to organize a product launch during Covid-19? Marketing matters, Transport Refrigeration, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/how-to-organize-a-product-launch-during-covid-19) [ 14 Jul 2020 Have you met Jack Advancer? Best practices, Marketing matters, Advancer](https://www.thermokingnews.com/tk-stayfresh-blog/have-you-met-jack-advancer) [ 9 Dec 2019 Going full double decker – Thermo King attends Busworld 2019 Marketing matters, Events](https://www.thermokingnews.com/tk-stayfresh-blog/going-full-double-decker-thermo-king-attends-busworld-2019) [ 8 Dec 2019 Intermodal 2019: time for some big announcements Marketing matters, Events](https://www.thermokingnews.com/tk-stayfresh-blog/intermodal-2019-time-for-some-big-announcements) [ 7 Dec 2019 Solutrans 2019: new announcements and fresh ideas Marketing matters, Events, Thermotopia](https://www.thermokingnews.com/tk-stayfresh-blog/solutrans-2019-new-announcements-and-fresh-ideas) [ 6 Dec 2019 The TK Boutique: a source of wonder and hidden gems Dealers, Marketing matters](https://www.thermokingnews.com/tk-stayfresh-blog/the-tk-boutique-a-source-of-wonder-and-hidden-gems) [ 16 Oct 2019 A dynamic client presentation – with added interactivity! Marketing matters, Sales support](https://www.thermokingnews.com/tk-stayfresh-blog/a-dynamic-client-presentation-with-added-interactivity) [ 15 Oct 2019 Super-charging your sales efforts with the E-200 Marketing matters, Transport Refrigeration, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/super-charging-your-sales-efforts-with-the-e-200) [ 14 Oct 2019 Take your audience on the journey to Connected Solutions Marketing matters, Connected Solutions](https://www.thermokingnews.com/tk-stayfresh-blog/take-your-audience-on-the-journey-to-connected-solutions) [ 13 Oct 2019 Thermo King tool spotlight: Alarm Codes Marketing matters, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-tool-spotlight-alarm-codes) [ 3 Jun 2019 Being part of the conversation: Transport Logistic Munich Marketing matters, Events](https://www.thermokingnews.com/tk-stayfresh-blog/transport-logistic-munich-2019) [ 3 Jun 2019 Connected benefits: putting customer value at the heart of our telematics offering Marketing matters, Connected Solutions](https://www.thermokingnews.com/tk-stayfresh-blog/connected-solutions-our-telematics-offering) [ 3 Jun 2019 Taking the pulse of the market: how the CV Show sets the stage for 2019 Marketing matters, Events](https://www.thermokingnews.com/tk-stayfresh-blog/cv-show-2019) [ 3 Jun 2019 TK ComCom: performance data that helps you win business Marketing matters, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/tk-comcom-performance-data) [ 2 Apr 2019 The TK Video Collection: lights, camera, action! Best practices, Marketing matters, Sales support](https://www.thermokingnews.com/tk-stayfresh-blog/tk-video-collection) [ 2 Apr 2019 “The best decision we’ve ever made” – Thermolite™ solar panels in action Marketing matters, Transport Refrigeration, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/thermolite-solar-panels-in-action) [ 2 Apr 2019 Thermo King's E-200 is the big winner at Transpotec 2019 Marketing matters, Events, Transport Refrigeration, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-e-200-winner-transpotec-2019) [ 19 Mar 2019 Thermo king recognizes 2018 dealer award winners Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-recognizes-2018-dealer-award-winners) [ 5 Nov 2018 The future of public transport: talking HVAC at InnoTrans and IAA 2018 Marketing matters, Events, HVAC Solutions](https://www.thermokingnews.com/tk-stayfresh-blog/future-of-public-transport-hvac-at-innotrans-and-iaa-2018) [ 5 Nov 2018 Thermo King in action: virtual reality delivered at IAA 2018 Marketing matters, Events, Thermotopia](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-in-action-virtual-reality-delivered-at-iaa-2018) [ 5 Nov 2018 Thermotopia: are you ready to get involved? Marketing matters, Transport Refrigeration, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/thermotopia-are-you-ready-to-get-involved) [ 5 Nov 2018 Defining the future of refrigerated transport – Thermo King and Frigoblock at IAA 2018 Marketing matters, Events, Transport Refrigeration](https://www.thermokingnews.com/tk-stayfresh-blog/defining-the-future-of-refrigerated-transport-thermo-king-and-frigoblock-at-iaa-2018) [ 2 May 2018 Now Taking Orders for SLXi Hybrid Marketing matters, SLXi Hybrid](https://www.thermokingnews.com/tk-stayfresh-blog/now-taking-orders-for-slxi-hybrid) [ 2 May 2018 Small B-Series Now Offers Big Features Marketing matters, TracKing™](https://www.thermokingnews.com/tk-stayfresh-blog/small-b-series-now-offers-big-features) [ 2 May 2018 ColdCube™ Line Gets an Upgrade! Marketing matters, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/coldcube-line-gets-an-upgrade) [ 2 May 2018 120 Years of Innovation at Commercial Vehicle Show 2018 Marketing matters, SLXi Hybrid](https://www.thermokingnews.com/tk-stayfresh-blog/120-years-of-innovation-at-commercial-vehicle-show-2018) [ 2 May 2018 The Power of the Sun … Tripled! Marketing matters, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/the-power-of-the-sun-tripled) [ 9 Mar 2018 Costa Named 2017 Bus Dealer of the Year Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/costa-named-the-2017-bus-dealer-of-the-year) [ 8 Mar 2018 TTP Wins the 2017 Connectivity Dealer of the Year award Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/ttp-wins-the-2017-connectivity-dealer-of-the-year-award) [ 7 Mar 2018 Station Diesel Named 2017 Frigoblock Dealer of the Year Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/station-diesel-named-2017-frigoblock-dealer-of-the-year) [ 7 Mar 2018 Gogami Named 2017 Aftermarket Dealer of the Year Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/gogami-named-2017-aftermarket-dealer-of-the-year) [ 5 Mar 2018 Climate Control LLC Named 2017 Vehicle-Powered Truck Dealer of the Year Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/climate-control-llc-named-2017-vehicle-powered-truck-dealer-of-the-year) [ 3 Mar 2018 Paris Froid Services Wins the 2017 Self-Powered Truck Dealer of the Year award Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/paris-froid-services-wins-the-2017-self-powered-truck-dealer-of-the-year-award) [ 2 Mar 2018 KH One Stop Wins 2017 Trailer Dealer of the Year award Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/kh-one-stop-wins-2017-trailer-dealer-of-the-year-award) [ 1 Mar 2018 TT Thermo King Named the 2017 EMEA Dealer of the Year Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/tt-thermo-king-named-the-2017-emea-dealer-of-the-year) [ 1 Mar 2018 Right Here. Right Now. Dealer news, Dealer awards](https://www.thermokingnews.com/tk-stayfresh-blog/right-here-right-now) [ 9 Jan 2018 Intermodal 2017 Marketing matters, Events, Marine Transport Refrigeration](https://www.thermokingnews.com/tk-stayfresh-blog/intermodal-2017) [ 4 Jan 2018 Solutrans 2017 Marketing matters, Events, Transport Refrigeration, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/solutrans-2017) [ 2 Jan 2018 Busworld Europe 2017 Marketing matters, Events, Sustainability](https://www.thermokingnews.com/tk-stayfresh-blog/busworld-europe-2017) [ 17 Nov 2017 Ballinlough Refrigeration Wins Customer Service Excellence Award Dealer news, Dealers, Awards](https://www.thermokingnews.com/tk-stayfresh-blog/ballinlough-refrigeration-wins-customer-service-excellence-award) [ 15 Nov 2017 Dealers Find Unique Ways to Highlight SLXi Dealer news, Dealers, Best practices, SLXi](https://www.thermokingnews.com/tk-stayfresh-blog/dealers-find-unique-ways-to-highlight-slxi) [ 13 Nov 2017 Celebrating Milestone Anniversaries in 2017 Dealer news, Dealers, Anniversaries](https://www.thermokingnews.com/tk-stayfresh-blog/celebrating-milestone-anniversaries-in-2017) [ 12 Nov 2017 Successfully Selling SLXi Standard Connectivity Dealer news, Dealers, Best practices, SLXi, Upgrades](https://www.thermokingnews.com/tk-stayfresh-blog/successfully-selling-slxi-standard-connectivity) [ 11 Nov 2017 TT-Thermo King Poland Opens New Service Centre – One Stop Shop Dealer news, Dealers, Best practices](https://www.thermokingnews.com/tk-stayfresh-blog/tt-thermo-king-poland-opens-new-service-centre-one-stop-shop) [ 30 Aug 2017 Thermo King Recognized as a Best Brand in Germany Dealers, Awards, Marketing matters, Thermo King](https://www.thermokingnews.com/tk-stayfresh-blog/thermo-king-recognized-as-a-best-brand-in-germany) [ 30 Aug 2017 TK ComCom Just Got Better … Because You Asked Marketing matters, Sales support, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/tk-comcom-just-got-better-because-you-asked) [ 30 Aug 2017 Thermo King KEY Sales Tools Refreshed! Marketing matters, Sales support, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/keeping-you-updated-thermo-king-key-sales-tools-refreshed) [ 30 Aug 2017 SAVE ON ThermoKare Service Contracts for SLXi Marketing matters, Sales support, Services, SLXi, ThermoKare](https://www.thermokingnews.com/tk-stayfresh-blog/save-on-thermokare-service-contracts-for-slxi) [ 28 Aug 2017 Russia’s COMTRANS Attracts 15,000+ Visitors Marketing matters, Events](https://www.thermokingnews.com/tk-stayfresh-blog/russias-comtrans-attracts-15000-visitors) [ 28 Aug 2017 Time to Update Your Dealership Website? Dealers, Marketing matters, Sales support, Tools](https://www.thermokingnews.com/tk-stayfresh-blog/time-to-update-your-dealership-website)
-
-
-
©2024 Thermo King. All Rights Reserved.
